My primary business venture is in the insurance business where my agency markets a number of different life and health insurance programs, mostly in the USA.
The biggest part of my business has become the Medicare Insurance business. Yesterday, December 7th, “Open Enrollment” ended.
Open enrollment for people under 65 (ACA or Obamacare) still continues until 12-15-2019 (and yes we are involved in that too)
The close of open enrollment means good news to anybody in the USA that watches Television, listens to the radio and (increasingly) uses social media…
All of those Medicare commercials come to an abrupt end. Most of that advertising is technically illegal from now until the end of March! (Happy days are here again :)
I did read statistics regarding the Medicare market that everyone that markets online (particularly in the US) should pay attention to.
The number of people on Medicare increased again this year by about 5% nationwide. In my little state of New Mexico with 2,095,000 people….
400,747 of them are on Medicare and 91,149 of that group is both on Medicare and below the poverty level.
The good news in that statistic is the very make up of that group. They are (mostly) older but certainly still looking for opportunity.
Online businesses of all sorts have a lot of appeal to this market and most of these folks have their days free, have a fixed income which pays their basic expenses and are increasingly internet savvy.
Don’t ignore them as a huge (often ignored) audience for your business if you are involved in network marketing, affiliate marketing or providing online services to main street businesses.
Which brings me to IBO.
In the now 314 weeks that I’ve published this weekly recap of the featured members of the week (also known as the FMOTD’s) - the number of “seniors” has increased too.
Kris Karafotas has written a nice resource post “How to become the IBOToolbox Featured Member of the Day”. if you want some detailed information on joining the “featured club”
Featured Members are the “traffic drivers” on IBO. Learn from what they are doing, copy what works and make 2020 your best year ever…
The FMOTD’s THIS week are…
Reach out and say hello to every one of them.
I’m looking forward to seeing YOU featured sometime soon or seeing you featured again…
Bill Bateman - (like Batman with an “E” in the middle you’ll often hear me say if/when we talk on the phone)
PS - I’m “all in” with Russell Brunson and the ClickFunnels team and (of course) I need customers
Take the 2 week free trial (so you know what we sell) but if you don’t have the budget (or the time) to use the program yourself cancel during the free trial and you’ll still be in business with me and I have LOTs of leads (more than I can follow up on)